Marketing Strategies

Covenant Advisor Referral Exchange Marketing Strategies

How to use the popular book, “Fiscal Fitness” and the Educational Materials provided on the consumer website http://www.covenantresource.com to effectively market your services to consumers:

• Conduct a 30-minute presentation to clubs, group, churches, and organizations in your community.
• Sponsor a 60-minute public seminar or workshop at a local library, civic center, or popular restaurant.
• Conduct a Client Appreciation Event for your clients at a well-known facility and give a 20-minute presentation.
• Give away the book, “Fiscal Fitness” to people who attend your presentations or to those who make an appointment to see you.
• Utilize the many endorsements of the book to open doors at churches, factories, or businesses in your area to talk to their people.
• Present the concepts of the book to BBB meetings, Chamber of Commerce meetings, clubs, and organizations who cater to the needs and interests of retirees and pre-retirees.
• Offer a copy of the book on your own radio show and then offer to speak at someone’s place of business or community event.
• Look for plant closings in your area and offer to speak to their employees.